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Suggest a Tagline for LiFE- Lifestyle for Environment by MyGov [Cash Prizes of Rs. 50k]: Submit by July 31

Submissions are invited for Suggest a Tagline for LiFE- Lifestyle for Environment by MyGov for the year 2022. The last date of submission is 31 July.

About LiFE

India is one of the leaders in sustainable development and clean energy. With the Hon PM Narendra Modi-led government’s reform-oriented, environment-friendly policies, the country has time & again shown that sound environmental policies can pave the way to a sound economy.

At the UN Climate Change Conference COP26 in 2021, PM Shri Narendra Modi announced the ‘LiFE’, a mission to bring individual behavioural change at the forefront of the global climate action narrative. LIFE or Lifestyle for Environment along with the ‘Pro Planet People’ movement, aims to strengthen the efforts to overcome climate change.

LiFE will replace the prevailing ‘use-and-throw’ thinking with an environmentally conscious lifestyle. The Mission is to create a global community of ‘Pro-Planet People’ (P3), who with their shared commitment will adopt and promote environmentally friendly lifestyles.

Evaluation Criteria

The entries will be judged based on:

  • elements of creativity
  • originality
  • technical excellence
  • simplicity
  • artistic merit
  • visual impact
  • how well the theme is communicated


Interested candidates can submit entries via this page.


  • 1st Prize – Rs.25,000/-
  • 2nd Prize – Rs.15,000/-
  • 3rs Prize – Rs.10,000/-


The last date for submission is 31st July 2022.

Click here to view the official notification of Suggest a Tagline for LiFE- Lifestyle for Environment by MyGov.

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